User-generated content (UGC) has become one of the most powerful ways for businesses to connect with audiences. Unlike polished brand commercials, UGC video ads feel authentic, relatable, and trustworthy. They allow real customers to become brand advocates while giving businesses a steady stream of engaging content. To make the most of this trend, you’ll need the right tools. Here are six UGC video ad tools every business should know about.
1. Invideo AI
InVideo AI makes it easy for brands to create compelling ugc ads by turning simple prompts into high-quality videos. Businesses can generate scripts, add voiceovers, and use customizable templates to transform customer stories into professional-looking content. For brands that want to scale quickly, pairing these features with an ai video generator app ensures a steady flow of authentic yet polished content. This approach bridges the gap between raw customer experiences and professional production, helping UGC fit seamlessly into a broader marketing strategy.
2. Billo
Billo specializes in connecting businesses with creators who produce authentic product videos. If you need customer-style reviews, unboxing clips, or testimonial-style ads, this platform makes it simple. You just submit a brief, choose your creators, and receive ready-to-use videos. Billo is especially effective for e-commerce brands looking to drive conversions with relatable content.
3. Trend.io
Trend.io acts as a marketplace where brands can collaborate with micro-influencers to produce UGC-style ads. The platform handles the logistics—from matching your brand to creators to delivering final content—making it a time-saving option for businesses that want scale without the headache of coordination.
4. TINT
TINT focuses on curating and repurposing UGC across different channels. It allows businesses to gather content from social platforms, moderate it, and then convert it into brand-safe ads. TINT is particularly useful for companies that want to repurpose organic customer content into impactful ad campaigns.
5. Billo AI Studio
For businesses seeking speed and automation, Billo’s AI Studio offers instant content creation. It uses AI to generate video drafts based on your input, which you can then customize for ad campaigns. This is perfect for businesses that need a constant flow of fresh UGC-style content without relying on long production cycles.
Final Thoughts
UGC video ads are no longer just a trend—they’re a must-have in modern marketing. By leveraging tools like Invideo AI, Billo, Trend.io, and others, businesses can create authentic, engaging, and conversion-friendly content at scale. Pairing the authenticity of UGC with the power of automation through an ai video generator app gives brands the best of both worlds: real customer connection with professional quality.